Here I've added a small collection of some of my work done with TruHearing. Here you can see both solo and collaborative solutions, the hiring guide, print collateral, a pitch deck, and social media posts I've created for the brand.
Objective
- Design a friendly, digestible interactive (PDF) manual/guide for both HR and hiring managers to reference while hiring.
- Design a friendly, digestible interactive (PDF) manual/guide for both HR and hiring managers to reference while hiring.
- Highlight key points and thoughtfully organize all information.
Challenges
I was given a Word document to sift through, organize, and pull quotes from; luckily, I had a presentation from a previous project that I liked that I was able to use as inspiration as far as the method of organizing such a text-heavy document. Unfortunately, I can’t share this presentation due to the sensitive nature of the data and information involved.
I was given a Word document to sift through, organize, and pull quotes from; luckily, I had a presentation from a previous project that I liked that I was able to use as inspiration as far as the method of organizing such a text-heavy document. Unfortunately, I can’t share this presentation due to the sensitive nature of the data and information involved.
Questions I was asking myself frequently:
- How to make this as seemingly universal (as far as departments within TruHearing go) as possible?
- How do I organize the variety of types of information, and how do I unify the document?
- How do I highlight key points and information?
- How do I make this friendly and approachable rather than dry and crusty?
- How do I organize the variety of types of information, and how do I unify the document?
- How do I highlight key points and information?
- How do I make this friendly and approachable rather than dry and crusty?
Approach
Incorporating branding and bringing in images/quotes to break up the copy was challenging but necessary for digestibility, as was the table of contents and workflow graphic.
Incorporating branding and bringing in images/quotes to break up the copy was challenging but necessary for digestibility, as was the table of contents and workflow graphic.
4 Advantages of Hearing Benefits Flyer
AEP Flyer
Magazine Ad
Union Sales Brochure
Playlist covers + email marketing for the "For the Love of Sound" campaign
FB + LinkedIn social media posts for the "For the Love of Sound" campaign
A sampling of social media posts I designed